President and Founder of CayRay Group. Ceo is a visionary leader with extensive experience developing, launching, and managing award winning sports marketing and advertising agencies, national and regional cable sports networks, and world class sports properties. He founded CayRay Group, an award winning agency that has represented some of the top properties and brands in the world. A seasoned marketing executive with over 25+ years of experience including SVP Global Marketing Partnerships UFC, Vice President Network Advertising Sales Fox Sports, Vice President National Sales Learfield Sports, and Vice President Sales of MASN (Mid Atlantic Sports Network).
An internet and social media guru as well as a highly successful concert promoter. Over the years, he has developed many award winning web and social media sites for clients and brands. He is an expert in social media and has created and executed numerous campaigns to drive various clients affinity and sales. He is an expert in writing code and can create virtually any web or social media site needed.
As a media veteran with nearly 20 years experience, Jeff has notched remarkable success in defining strategies, expanding revenue sources, optimizing operations, and training high-performance teams across the US, He is also recognized for an ability to secure high-profile clients and building customized solutions which result in successful roadmapping to exceed revenue goals and YOY returns. With a focus on product and process, Jeff propels efficiency, quality, and collaboration while growing key territories through unique and innovative strategy solutions for clients.